Is it possible to rank too high in Google? If so, I think I may have done it.

I created this website with the initial goal of establishing contact with Russell Brunson. And it worked. The site got me noticed, and in a month or so, you’ll see the concrete results (sorry, that’s all I’m saying for now). But I may have gone too far. I’ll tell you why, but first a little background.

When I set up the site, as I’ve said before, I pulled out my bag of SEO tricks and used RSS feeds to automatically pull in content focused on Russell. Within days, Guru-Stalker.com was at the top of Google when searching for his name in combination with a few other words (but not for just his name).

Then a few weeks ago, after not having updated the site in over three weeks, it took the #6 spot when searching just for his name.

On that day, I added some new CaRP powered content to a few of the pages — this time, YouTube videos tagged with Russell’s name. Since then, the site’s Google ranking for “Russell Brunson” has bounced up and down between #4 and about #17 on a daily basis (without my having made any manual updates — just the automatic stuff).

This morning, this site has the #3 spot in Google for “Russell Brunson”, behind only DotComSecrets.com and DotComSecrets.com/blog. Which brings me to why I may have gone too far — the #3 spot used to be owned by RussellBrunson.com. If I were trying to make enemies with Russell, that’d be great, but what will he think of someone booting his own site a little lower on the page when searching for his own name?

Okay, I’m not really worried. Maybe he won’t like it. Maybe he won’t care too much. But either way, I don’t think he’s going to get mad at me — he doesn’t seem like that type.

Anyway, here’s the lesson to be learned: a site that’s only seen two updates in over a month (one blog post, and the addition of YouTube videos to two pages) has moved up to the #3 spot in Google for its target keywords. I think CaRP works.

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